“During the meeting, the whole venue was very serious, and the heads of several large intermediary agencies in Shanghai were all present, including Lianjia, Zhongyuan Real estate, Q real estate, E-House, Pacific house, etc.” On the morning of July 9, the Housing Authority held a meeting to standardize the listing management of second-hand housing in the city. A participant in the meeting disclosed to the times weekly.
This meeting, which makes Shanghai intermediary agencies feel more pressure, aims to further regulate the price of second-hand housing.
It was pointed out at the meeting that in order to standardize the release of second-hand housing price information, each set of houses will be verified based on the real market price, and the houses that have not passed the price verification shall not be released to the public.
According to the reporter of the times weekly, at present, the Shanghai real estate brokerage association has informed 11 head brokerage agencies that in the next week, hundreds of thousands of listed second-hand houses in stock in Shanghai will be removed from the market. The houses with high prices will be removed from the shelves immediately. No matter offline or online channels, they cannot be displayed.
In the future, before the information release enterprises list the second-hand housing information, they need to input the listing price on the platform. If the listing price exceeds the real highest price of the community where the housing source is located, it will be judged as “not passed”. After that, the new listing and the new listing must pass the real price verification link.
Some intermediaries have set up self-examination mechanism
On the afternoon of July 9, Xu Wen (pseudonym), a store agent in Shanghai chain, told the times weekly that his store had received a notice from the company to verify the price of houses, but the specific operating rules had not been announced.
This is not the first time that Shanghai has issued regulatory measures to regulate transactions in the second-hand housing market.
In November 2020, Shanghai Real Estate Trading Center issued the notice on further standardizing the verification and information release of stock houses, which requires real estate agents to obtain the verification number and two-dimensional code of their representative identity before listing stock houses, so as to truly sell houses with clear code. Intermediary agencies selling false housing, prices, will be suspended online signing key.
On March 3, 2021, the Shanghai Housing Administration Bureau issued the notice on Further Strengthening the management of the real estate market in the city, reiterating that the second-hand housing transactions should be standardized, the housing supply should be strictly verified, and the listing information of housing supply should not be released without verification. And seriously investigate and deal with the behavior of inducing false high price listing, driving up house prices, taking the opportunity to speculate and disturbing the market.
On March 9, Shanghai Housing Administration Bureau, Shanghai market supervision bureau and Shanghai urban management and Law Enforcement Bureau jointly reported six typical cases of violation of laws and regulations, involving a number of housing intermediary agencies releasing housing sources without authorization, cheating consumers, publishing housing source information and using improper words, which have been seriously investigated and dealt with. Among them, Shanghai Yunfang Data Service Co., Ltd. (Q Housing Network) was investigated and punished for publishing house source information without the written entrustment of the obligee and the housing ownership certificate in the process of providing leasing intermediary services.