Recently, CCRI and Kerry have released the top 100 list of sales performance of China’s real estate enterprises from January to February 2021. According to Kerry’s data, there are 53 real estate enterprises with sales exceeding 10 billion in the top 100 of the sales list, including 2 real estate enterprises with sales exceeding 100 billion, namely country garden and Vanke.
In February, the sales volume of country garden reached 62.89 billion yuan, surpassing Vanke and returning to the top position, becoming the real estate enterprise with the highest sales volume from January to February in 2021.
Biwan double broke 100 billion, and the performance of top 100 real estate enterprises doubled
According to Kerui data, in February 2021, the top 100 real estate enterprises achieved a monthly sales turnover of 749.35 billion yuan, and the overall performance scale of the top 100 real estate enterprises increased by 155.5% over the same period of last year and 63.8% over the same period of 2019.
From January to February, the top 100 real estate enterprises achieved a total of 1619.88 billion yuan, and the overall performance scale of the top 100 real estate enterprises increased by 101.7% year-on-year and 56.3% compared with the same period in 2019. The overall performance scale of top 100 real estate enterprises doubled.
Source: Kerry Research Center
Specifically, in the first two months of 2021, country garden and Vanke’s accumulated sales and trading amount exceeded 100 billion yuan, with 115.73 billion yuan for country garden and 112.99 billion yuan for Vanke. In addition, there are three real estate enterprises with a total of 50-100 billion yuan. Evergrande, poly and rongchuang have sales turnover of 89.22 billion yuan, 68.5 billion yuan and 64.79 billion yuan respectively.
It is worth mentioning that in February 2021, the threshold of top 100 real estate enterprises on the list has been raised to 3.32 billion yuan, with a significant increase of 169.9% compared with last year and 69.9% compared with that in 2019. The threshold of top 10 real estate enterprises has reached 34.3 billion yuan, with a significant increase of 147.8% compared with last year.
Source: Kerry Research Center
Sales volume of real estate enterprises increased greatly, leading real estate enterprises maintained high growth rate
At the beginning of 2020, affected by the epidemic, the sales offices closed and the enterprises delayed to return to work, which brought a huge impact on the major real estate enterprises, and the performance was generally poor. This year, the epidemic situation has subsided, and the performance of leading housing enterprises has achieved rapid growth.
According to statistics, among the top 100 real estate enterprises, there are 15 real estate enterprises with a year-on-year growth of more than 200% in 2020. Among the top 10 real estate enterprises, there are 4 real estate enterprises with a year-on-year growth of more than 150%.
If we exclude the impact of the epidemic in 2020, compared with January to February in 2019, large and medium-sized real estate enterprises also have a strong growth. Compared with the same period in 2019, the top 30 real estate enterprises have better performance, and more than half of them have a cumulative year-on-year growth rate of more than 50%. Among the top 31-50 echelons of real estate enterprises, 17 enterprises grew by more than 50% compared with the same period in 2019, accounting for a higher proportion than other echelons.
In terms of the growth rate of the monthly performance of the top 100 real estate enterprises, 42 of the top 100 real estate enterprises showed a decline of more than 20% on a month on month basis. According to the experience of previous years, the weak performance of real estate enterprises around the Spring Festival is a common phenomenon. At the same time, there are 18 top 100 real estate enterprises with a growth rate of more than 20% on a month on month basis, showing a relatively strong growth momentum.
Under the control of real estate enterprises to speed up shipment, local new year to promote the property market transactions
In sharp contrast to the general sharp rise in the performance of real estate enterprises, since the beginning of 2021, Beijing, Shanghai, Guangzhou, Shenzhen, Hangzhou and Dongguan have successively issued regulatory policies to cool down the real estate market and suppress the market.
Under the orientation of “housing without speculation”, the future regulation will be more and more intense. In the face of the uncertainty brought by policy and supervision, and under the pressure of “three red lines”, real estate enterprises hope to speed up the return of funds and seize the Spring Festival market.
At the same time, this Spring Festival, under the advocacy of “Celebrating the Spring Festival on the spot”, many people give up returning home, the mobility of population in the first and second tier cities is reduced, the enthusiasm for purchasing houses is rising, and the marketing enthusiasm of real estate enterprises is rising. With the opportunity of “Celebrating the new year on the spot”, a number of real estate enterprises have carried out sales promotion activities through major online channels, adding up strong discounts. As a result, the real estate market turnover in February, which is the off-season, has increased significantly year-on-year.
According to Kerry data, in February 2021, the market supply of first tier cities shrank significantly, and the transaction volume decreased by 53% on a month on month basis, but increased by 103% compared with February 2019. The transaction volume of each city remained at a relatively high level, with a large proportion of growth compared with February 2019, and Beijing and Shanghai doubled. The market of 25 second – and third tier cities was stable as a whole, the supply of real estate enterprises slowed down significantly, and the transactions fell as scheduled but did not stall, with a month on month decrease of 37%, but an increase of 34% compared with February 2019.